Build a powerful lead gen campaign
Case study: Autodesk
Introduction
Inbound or lead generation campaigns are not a new concept. As marketers and consumers we are immersed in the ecosystem as soon as we check email or open a browser. The working-components quietly surround us, but the most successful campaigns engage and draw us in. Below we outline the mechanics, for those that are new to building a lead-generation campaign, and reveal what’s vital to creating, deploying, and monitoring a successful launch.
- Inbound marketing
- Copywriting services
- Digital & print production
- Video & photography direction
- Motion graphics
- Microsite development
- Custom ground-up WordPress build

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