Gilmour Craves excels at strengthening and building brand identities.
We clarify, articulate, and express our varied clients’ stories, values, vision, and culture.
Corporate ID
Gilmour Craves works with large and small companies to refresh or develop ground-up visual identity systems. We strive to capture a company’s authentic value proposition and communicate it with clarity and consistency. Comprehensive identity systems are tailored to reflect a company’s mission, values, and positioning. From digital platforms to print collateral, we make brand expressions a cohesive experience across every touchpoint.
Consumer Packaging ID
Gilmour Craves develops scalable systems that maintain consistency across product lines while adapting to different sizes, formats, and materials. From structural design and material considerations to visual hierarchy and regulatory considerations, we ensure our client’s packaging not only looks exceptional on the shelf but also supports sustainability goals, and strengthens their brand’s impact in a competitive market.
Event ID
Event Identity design and development involves creating a cohesive visual and experiential design system, ensuring every element—from show identity to stage design—aligns with the company’s objectives and audience expectations. It’s not just about aesthetics; it’s about shaping perception, reinforcing brand values, and delivering a consistent message across multiple touch points to create a memorable and engaging event experience.
Our capabilities
Brand Identity
- Brand Strategy
- Brand Positioning
- Brand Definitions
- Brand Standards
- Logo Development
- Digital Asset Management
Web Design
- Architecture Development
- User Interface
- User Experience
- Ecommerce
- In-Bound Marketing
- ADA Compliance
Events
- Audience Research
- Event Identity
- Event Standards
- Tradeshow Design
- Tradeshow Video
- Digital Signage
- Product Packaging
- Point of Purchase
- Packaging Systems
- Logistics
- Collateral Systems
- Advertising
Our clients
Featured
All Clients
Tech
- Adobe
- Autodesk
- BroadVision
- California Micro Devices
- Capriza
- Imply
- Informix Software
- Lecorpio
- Nanotex
- NEC
- Optos
- Oracle
- Physiowave
- Planet DDS
- Qventus
- SafetyChain Software
- Sciessent
- SpaceIQ / Eptura
Consumer
- 7eye
- Bianchi Bicycles
- BioCision
- Birkenstock
- Castelli
- Curation Foods
- Coffee Bean International
- Del Monte
- Detour Protein Bars
- Eat Smart
- Electronic Arts
- Flannery Beef
- GU Energy Gel
- Insignia International
- O Olive Oil & Vinegar
- Revo
- Savoir-Faire
- Scandinavian Designs
- SunEdison
Life Sciences
- Bay Area Bioscience Center
- BioSeek
- Epoch Biosciences
- Intrabiotics
- Onyx Pharmaceuticals
Consulting
- Applied Strategies
- Cerium Laboratories
Financial
- ACME Venture Capital
- Bay City Capital
- Hellman & Friedman
- Wells Fargo
Our tools
Every company is now a software company”
We understand that it's crucial to consider the right tool to complete the task at hand. We want our client's experience to be the best it possibly can be so we use a variety of mechanisms to get the job done right.
Project Management
- Asana
- Dropbox
- Google Workspace
- Jira
- Slack
- Trello
- Zoom
Marketing + Commerce
- Google Analytics
- Hotjar
- Hubspot
- Mailchimp
- Marketo
- Shopify
- WooCommerce
- Yoast
A.I.
- Adobe Firefly
- ChatGPT
- Claude
- Google Gemini
- Midjourney
Design + Development
- Adobe Suite
- Figma
- Github
- Framer
- Webflow
- Wordpress
- WP Engine
- Typekit
Social
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